Superstore Dashboard (Tableau)

Introduction:

Amidst increasing market demands and fierce competition, a leading Superstore Giant is enlisting my expertise to discern optimal strategies. They seek insights into product, regional, category, and customer segment targeting for enhanced performance.

Interactive Dashboard:

Conclusions:

From the dashboard, we can isolate each state and analyze what products do the best, look at sales, profits, and much more.

• Total Sales (Nationwide): $2,297,200.86
• Total Profit (Nationwide): $286,397.02
• Top 3 Products with Highest Sales (Nationwide): Phones, Chairs, Storage
• Lowest Profit Ratio: Ohio at -21.69%
• Top 3 Products with Highest Sales (Ohio): Phones, Chairs, Machines
• Highest Profit Ratio: District of Columbia at 36.98%
• Top 3 Products with Highest Sales (District of Columbia): Machines, Chairs, Furnishings

These are some of the conclusions we can make from this data. Through this project, I learned more about how to utilize Tableau's interface to create interactive dashboards.

• Download Project